WHO DO WE WORK WITH?
We are experts in bringing DISPRUPTIVE brands into the spotlight and letting them shine. We also specialise in promoting ICO/STOs - from the strategy and planning stage, through the warm-up to pre-sale, the pre-sale, the main ICO/STO and the post-ICO/STO phase.
If you have the talent, we have the stage and we can take over as much or as little of your PR as you want, shape your social media and create content that matches the energy and innovation you are bringing to the market.
Our clients include some of the world's most disruptive DISPRUPTIVE brands - using Blockchain technology and/or doing an ICO/STO...
ACCOMPLISHMENTS – EARNED MEDIA
A CASE IN POINT: SEBA
SEBA is a new Swiss-based financial institution that’s been built from the ground up to bridge the gap between traditional financial services and the emerging crypto markets. Backed by a number of significant names in the global financial markets, it has already attracted over USD100 million of investment and is in the process of applying for a banking licence from FINMA, the Swiss financial markets authority. DISPRUPTIVE worked with SEBA from inception, developing key messaging and managing its initial launch with the media. Our activity generated coverage with a phenomenal range of global media, including Reuters, Bloomberg, NY Times, Business Insider, Finews, NZZ and Luzerner Zeitung.
ACCOMPLISHMENTS – OWNED MEDIA
ACCOMPLISHMENTS – BOUGHT MEDIA
WHAT IS A DISPRUPTIVE BRAND?
A DISPRUPTIVE brand is not exactly les enfants terrible of the marketing world, but there are similarities.
A naughty child will do things they are not supposed to, make too much noise and generally be a nuisance who wants to be the centre of attention by getting others to do things their way.
Disruptive brands also want to make some noise and shake the status quo.
The literal definition of disruption means a “disturbance or problems which interrupt an event, activity or process”.
Brands who want to change the way people think, operate or gain knowledge are innovators, pathfinders and game-changers.
Their existence is disruptive to the established brands who have maybe stood still for too long, entrenched in accepted way of thinking and have become stale.
People enjoy change.
Change is good and if a DISPRUPTIVE brand rattles a few cages, arrives with fresh new angles, thinking and innovative new ideas, they can literally shake an industry to its foundations.
As our name suggest, at DISPRUPTIVE PR, we only deal with DISPRUPTIVE brands.
Brands that excite, don’t accept mediocrity and want to make plenty of noise. Brands that want to give their target customer base something different either through technology, outside the box thinking or just the way people access knowledge.